About me

I am a French Professor, working at the University of Nantes, Institute of Economics & Management.

My current research interests cover Research methods & Human Subjectivity, ICT and Art Worlds.
Research methods, whether qualitative or quantitative, are of particular interest to me. I dedicate a specific attention to Q methodology, a method designed in order to investigate subjectivity in a rigourous way.
Concerning ICT, I investigate technological persuasion attempts, users’ reactions and representations (search marketing, social media, mobile, augmented reality) as well as privacy issues.
Lastly, as pertains to the Art field, I focus on the topic of contemporary art appreciation, valuation and mediation.

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